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WHSmith King's Cross
Store refurb for WHSmith in King's Cross Station.
Ceiling-mounted tension frame graphics create stand-out features, one of which showcases the iconic wave-form roof of King's Cross.
Illuminated with colour-changing LEDs, this sign offers flexibility directly to shop staff via a remote control.
Both face and halo-illuminated built-up letters are used across the store, clearly defining each section.
